Ludomade creates products for a more playful world, and builds brands across every screen.

We love what we do.

Play at work

120 Lipsticks


Central IntelliDASH

Warner Bros

Peanutize Me

20th Century Fox


USA Network



Run Mo Run!

Movember Foundation

You're The Worst

FX Networks

Galactic Spy


Scooby Doo


Life of Pi

20th Century Fox


Our clients

About us

We make things that empower the world to play, partner with brands and entertainment franchises to expand their worlds across every screen, and invest in building useful products for a more playful world. We focus on crafting awesome digital experiences that begin with strategy and result in award-winning web design, mobile games, VR and AR experiences, stunts, social content and experiential activations.

We are fans of everything we touch, build lasting relationships with our clients, and are happiest when we’re immersed in creating great work with incredible partners.

Play at work! We’re (always) hiring.

We are always recruiting exceptional, eccentric and diverse talents to join our agency. Work with us and it won’t seem like work anymore.

Let's do this! Say hello. Reach us on:

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Los Angeles


3125 S La Cienega Blvd
Los Angeles, CA 90016
+1 310-424-5700

Same team, new name.

Since the beginning, we’ve focused on bringing brands and consumers together through play. Incredible client partnerships have empowered us to deliver on that vision in surprising ways over the years. Now we’re ready to take it much further.

We’ve decided to change our name from Soap Creative to Ludomade, which means “created through play”, and best reflects our spirit, process and drive going forward.

To be clear, only our name is changing. The team and our enduring mission will continue onward. For any inquiries, please say hello: